Scrunchies

Liberty SAGE Biodegradable Scrunchie

Lost and Found: A Biodegradable Scrunchie Story

There are moments in life when something small feels surprisingly significant. Losing a scrunchie was one of those moments. Choosing Less, But Better Through Beautiful Benevolence, I am fortunate to have access to many scrunchies. But I don’t want to own many. Instead, I choose to keep only a few pieces I genuinely love, use […]

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Sustainable Buttons and Scrunchies

Why Sustainable Clothing Should Avoid Plastic Components

The hidden plastics in our wardrobes When people think about sustainable clothing, they often focus on the main fabric. Organic cotton.Linen.Wool.Silk. These natural fibres are widely recognised as more environmentally responsible alternatives to synthetic fabrics such as polyester or nylon. But there is a lesser-known issue within the fashion industry: plastic components hidden within otherwise

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SAGE Scrunchie Poppy and Daisy Liberty Tana Lawn

Sustainable Hair Accessories: Why Plastic Hair Ties Harm the Planet (and How the SAGE Scrunchie Was Born)

The other day I was driving, listening to episode 240 of the Wardrobe Crisis podcast (one of my favourite sustainable fashion deep dives). In this episode Clare Press was interviewing Rachel and Jesse from Kooshoo a sustainable hair accessory brand based on Norfolk Island in the South Pacific. At one point, Jesse said something that completely made me pull over and double-check it: “we

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SAGE Liberty Tana Lawn Scrunchie

How Long Do Scrunchies Take to Biodegrade?

How Long Do Scrunchies Take to Biodegrade? A Look at the Difference Between Conventional Scrunchies and SAGE, Our 100% Biodegradable Design Scrunchies seem soft, simple and harmless, but most of them unfortunately are anything but.Behind the pretty patterns and stretchy comfort, the majority of scrunchies on the market are made with synthetic fabrics and plastic-based

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